Aulis Lundell and Moomin Characters present MOOMIN by Liune gliding door selection at Naantali Housing Fair

In the licensing agreement Moomin Characters Oy Ltd and Aulis Lundell Oy agree about the use of Moomin characters in Lundell’s Liune gliding doors. Moomin images, just as other art images on Liune doors, are printed either on even, painted solid wood or glass surface, or they are printed on a magnetic sheet that can be applied to all Liune door materials.

At the Housing Fair, the first MOOMIN by Liune doors feature summer themes. The selection will expand in the fall with new themes that fit into the interiors of homes and playrooms. 

– We are very happy that our gliding doors symbolically now open to the Moomin Valley. This will be a new adventure in the story of our company. The cooperation with Moomin Characters is a characteristic step for us – we want to show that quality and creativity bring well-being to all people. I also want to thank Moomin Characters for the inspiring discussions we have had concerning design and international brand management, says Leena Lundell, the Chairperson at Aulis Lundell Oy.

– We are very glad to start this cooperation with Aulis Lundell Oy. The company represents Finnish entrepreneurship at its best, and we believe that the combination of Finnish expertise and the values the Moomins stand for will be internationally successful. What is more, I am personally very happy to partner with a company based in Lohja, because my family has been enjoying the summers by Lake Lohjanjärvi for almost 140 years, states Roleff Kråkström, Managing Director of Moomin Characters Oy Ltd.

Moomin doors in Liune webshop