Bloomreach Partners with Fellow MACH Alliance Member Talon.One to Deliver Headless and Personalized Customer Journeys
Bloomreach, the platform fueling limitless e-commerce experiences, and Talon.One, an all-in-one loyalty and promotion software for enterprises, today announced they have partnered to empower marketers and elevate their personalization capabilities. This integration will add a host of new features for Bloomreach Engagement users, including the ability to build more targeted audiences, further personalize recommendations and promotions, and develop stronger loyalty features. Both Bloomreach and Talon.One are also principal members of the MACH Alliance and are committed to developing open and agile technology systems.
"We are excited to announce our partnership with Bloomreach, which strategically enhances our commitment to building enterprise value through product and partnership,” said Christopher Mills, Chief Revenue Officer, Talon.One. “This partnership brings together two market leaders in the MACH alliance to benefit both our customers and the ecosystem overall."
Talon.One is a leading global promotion and loyalty solution that is scalable without the use of coding. Through its partnership with Bloomreach, Talon.One will provide business users with a more precise way to bolster their targeting and engagement strategy, ultimately driving sales and increasing average order value. From a single dashboard, the integration combines Bloomreach’s powerful CDP and Talon.One’s Promotion Engine to help marketers power seamless and personalized experiences for their customers.
With the speed and scale of AI-optimization, Bloomreach combines customer and product data and empowers businesses to leverage an omnichannel approach to deliver seamless customer journeys. For businesses using Talon.One’s promotional capabilities or loyalty and rewards management, the integration will help them unlock a new level of growth. Through the partnership, brands will be able to integrate incentives and loyalty messaging into Bloomreach Engagement communication, and in return drive more sales and increase loyalty program uptake. Refurbed, an online marketplace for refurbished technology, recently integrated Bloomreach and Talon.One. Both solutions allow Refurbed to create highly customizable and engaging customer experiences, which contribute to both an uptick in retention and substantial business growth.
“The seamless integration of these tools has not only simplified our workflow but also enabled us to craft highly tailored and engaging customer experiences,” said Florian Pirron, CRM Manager, Refurbed. “By harnessing Bloomreach’s CDP and CEP capabilities alongside Talon.One’s versatile promotion management, we’ve been able to connect with our customers on a deeper level, driving retention and ultimately boost business growth.”
''Bloomreach is thrilled to announce our partnership with Talon.One,” said Anand Subbiah, VP, Technical Alliances & Ecosystem Platform, Bloomreach. “Talon.One is an enterprise all-in loyalty and promotion engine that will enable the creation of targeted, personalized and customized marketing promotions with Bloomreach Engagement leveraging customer data, AI, and analytics. As both are part of MACH and Google Cloud, we have a remarkable game changer within the ecosystem to help merchants across our real-time customer journeys.”
Learn more about the integration of Bloomreach and Talon.One here.
About Bloomreach
Bloomreach personalizes the e-commerce experience. It unifies real-time customer and product data so businesses understand what customers really want. By connecting that understanding to every channel, the e-commerce experience becomes limitless — continuously reflecting a changing customer as they shop. With the scale of AI, this creates endless new paths to purchase, greater profitability, and fast business growth. Bloomreach products include: Engagement, a marketing automation platform; Discovery, an e-commerce search solution; and Content, a headless content management system. The company has multiple AI patents and serves 850+ global brands including: Albertsons, Bosch, Puma, and Marks & Spencer. Visit www.bloomreach.com for more information.
About Talon.One
Talon.One is the most flexible headless promotion and loyalty engine for enterprises. Talon.One lets business users build upon simple rules to offer customizable and engaging incentives, without coding. Talon.One works with global clients like Adidas, Live Nation, Carlsberg, Reebok, Eddie Bauer, and Afterpay to build smarter and more scalable promotions.
To view this piece of content from cts.businesswire.com, please give your consent at the top of this page.
View source version on businesswire.com: https://www.businesswire.com/news/home/20230912692142/en/
Contact information
Michelle DeMaio
Bloomreach
Corporate Communications
michelle.demaio@bloomreach.com
About Business Wire
For more than 50 years, Business Wire has been the global leader in press release distribution and regulatory disclosure.
Subscribe to releases from Business Wire
Subscribe to all the latest releases from Business Wire by registering your e-mail address below. You can unsubscribe at any time.
Latest releases from Business Wire
Kolmar Korea Named One of the TIME’s World’s Best Companies for Sustainable Growth26.12.2024 16:00:00 EET | Press release
Kolmar Korea (KRX: 024720) has been recognized by TIME Magazine as one of the World’s Best Companies for Sustainable Growth 2025. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20241226863828/en/ Kolmar Korea on TIME's World's Best Companies in Sustainable Growth 2025 (Image: Kolmar Korea) On November 27, TIME, in collaboration with a global market research firm Statista, unveiled a list of the top 500 companies worldwide, demonstrating exceptional sustainable growth. Kolmar Korea took place 125th around the globe and 6th among Korean companies. Notably, it was the only Korean cosmetics company on the list, which featured a total of 23 Korean companies. The rankings were based on an evaluation of revenue growth, financial stability, and environmental impact, each contributing equally to a final score out of 100 points. TIME and Statista analyzed 3,000 major companies from 150 countries, focusing exclusively on those with trans
Seoul Semiconductor: Philips Lighting Products Ordered to Recall 7-Year-Old Items26.12.2024 09:00:00 EET | Press release
The German District Court of Düsseldorf, on November 19 ruled in favor of Seoul Semiconductor (KOSDAQ:046890) in the patent infringement lawsuits, and also ordered that products manufactured by Philips Lighting and sold since March 2017 be recalled and destroyed. The Court also ruled that a fine of up to €250,000 would be imposed for each violation of this order. On December 17, the German Federal Patent Court also affirmed the validity of these patents, which solidifies the strength of many related patents. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20241225151382/en/ Application Examples with CRI 70 or Higher (Photo: Seoul Semiconductor) These court orders relate to the core technology used to achieve CRI 70 (Color Rendering Index 70%) or higher, applicable to all home lighting, automotive lighting products, IT flash, and backlights. Since the effects of these judgments are applicable to all products infringing on the pa
ispace-EUROPE and the Italian Space Agency (ASI) Sign Payload Services Agreement to Transport a Laser Retroreflector Array (LaRA2) on the Moon Surface26.12.2024 09:00:00 EET | Press release
ispace EUROPE S.A. (ispace-EUROPE), the Luxembourg-based subsidiary of ispace, inc., and the Italian Space Agency (ASI) have signed a payload services agreement to transport a Laser Retroreflector Array (LaRA2) to enable accurate position measurements on the Moon via laser ranging experiments, the two organizations announced today. This press release features multimedia. View the full release here: https://www.businesswire.com/news/home/20241225137548/en/ The shape of LaRA2, a palm-sized dome (Photo: Business Wire) The agreement marks the first full-scale contract between ispace-EUROPE and ASI, with both organizations looking to joint future lunar development. LaRA2 is a small, robust, and lightweight instrument built to work without any power source and to survive the harsh surface conditions on the Moon for an extended period of time. It features a precise array of retroreflectors (corner cube prisms) designed to reflect laser beams directly back to their source, regardless of the an
Datopotamab Deruxtecan Application in the EU for Patients with Advanced Nonsquamous Non-Small Cell Lung Cancer Voluntarily Withdrawn24.12.2024 09:00:00 EET | Press release
Daiichi Sankyo (TSE: 4568) and AstraZeneca (LSE/STO/Nasdaq: AZN) have voluntarily withdrawn the marketing authorization application (MAA) in the EU for datopotamab deruxtecan (Dato-DXd) for the treatment of adult patients with locally advanced or metastatic nonsquamous non-small cell lung cancer (NSCLC) based on the TROPION-Lung01 phase 3 trial. The decision to withdraw the MAA was informed by feedback from the Committee for Medicinal Products for Human Use of the European Medicines Agency (EMA). Daiichi Sankyo and AstraZeneca will continue to work to bring datopotamab deruxtecan to patients with lung cancer in the EU who can benefit and are committed to unlocking the potential of this medicine in lung cancer through our robust clinical development program which includes seven pivotal trials in various lung cancer settings. Datopotamab deruxtecan is a specifically engineered TROP2 directed DXd antibody drug conjugate (ADC) discovered by Daiichi Sankyo and being jointly developed by Dai
Vertex to Present at the 43rd Annual J.P. Morgan Healthcare Conference on January 1323.12.2024 23:05:00 EET | Press release
Vertex Pharmaceuticals Incorporated (Nasdaq: VRTX) today announced that Dr. Reshma Kewalramani, Chief Executive Officer and President, will present at the 43rd Annual J.P. Morgan Healthcare Conference on Monday, January 13, 2025 at 10:30 a.m. ET/7:30 a.m. PT. A live webcast of management's remarks will be available through the Vertex website, www.vrtx.com in the "Investors" section under the "News and Events" page. A replay of the conference webcast will be archived on the company's website. About Vertex Vertex is a global biotechnology company that invests in scientific innovation to create transformative medicines for people with serious diseases. The company has approved medicines that treat the underlying causes of multiple chronic, life-shortening genetic diseases — cystic fibrosis, sickle cell disease and transfusion-dependent beta thalassemia — and continues to advance clinical and research programs in these diseases. Vertex also has a robust clinical pipeline of investigational
In our pressroom you can read all our latest releases, find our press contacts, images, documents and other relevant information about us.
Visit our pressroom